Based in Notting Hill Aashni & Co have been my go-to place for the best luxury Indian fashion since they opened in 2012. Aashni & Co’s offering includes some of the most renowned couture designers such as Sabyasachi, Manish Malhotra and Rimple and Harpreet. For this collaboration I was able to pick any outfit from their boutique (a dream come true!). I wanted to try something regal, bridal and very traditional.
“Based in Notting Hill Aashni & Co have been my go-to place for the best luxury Indian fashion since they opened in 2012.”
The team at Aashni & Co were incredibly helpful in helping me pick out this outfit, I wanted to try something with a very traditional, regal style. This ‘lehnga choli’ is created by couture designers, Shyamal and Bhumika, one of India’s leading fashion houses. All of their pieces are intricately crafted, their ethos is to revive India’s precious crafts and artisanal techniques.
“All of their pieces are intricately crafted, their ethos is to revive India’s precious crafts and artisanal techniques.”
With this particular piece I loved the floral motifs, details and colourful threadwork. A perfect balance between tradition and modernity, this classic ‘lehnga’ has hand embellished ‘zardozi’ and ‘aari’ work. I finished the outfit with jewellery by Preeti Mohan and bespoke flowers by Neill Strain, Belgravia.
You can find out more about Aashni & Co at https://aashniandco.com
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